Umiya Mobile

About the Company

Founded in 2012, Umiya Mobile Pvt. Ltd. is a leading multi-brand retailer specialising in smartphones, mobile accessories, and consumer electronics. Based in Rajkot, the company operates an extensive network of 206 stores across Gujarat (154) and Maharashtra (52), serving diverse customer segments through owned stores and retail outlets. The company offers premium products from global brands including Apple, Samsung, Xiaomi, Sony, and LG, spanning mobiles, laptops, home appliances, and accessories. With 127 employees and experienced promoter leadership possessing over 12 years of industry expertise, Umiya Mobile has established itself as a trusted retailer with comprehensive after-sales support and strategic financing partnerships.

Strengths

• Multi-brand retailing with strategic partnership opportunities
• Extensive distribution network across multiple states
• Seasoned promoters and experienced management leadership
• Prime strategic locations with well-equipped facilities

Risks

• Heavy dependence on limited number of key suppliers for product procurement
• Significant revenue concentration from operations in specific domestic market regions
• Outstanding litigation matters with potential adverse impact on business and reputation
• Unsecured loan facilities vulnerable to immediate recall by lenders